Author: Anton Marchenko
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How to Do UA→GA4 E-Commerce Migration
If you don’t know where to start with the GA4 migration for your e-commerce store, this read is for you. In this blog post, we are covering the key aspects of e-commerce migration from Universal Analytics to Google Analytics 4.
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How to Fix and Avoid Low Ad Performance on Google Performance Max
Discover expert strategies and actionable tips to fix low performance issues on Google Performance Max in our comprehensive guide.
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What Is Server-Side Tracking and How It Works in E-Commerce
Explore what server-side tracking is and how it can be used to enhance e-commerce experiences.
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10 Tips for Optimizing Google Performance Max Shopping Campaigns
Uncover the most essential Google Performance Max optimization tips for running efficient shopping campaigns.
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How to Boost Conversions With AI-Generated Ad Copywriting
Discover the tools of AI ad copy and learn how they can dramatically boost your conversion metrics.
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10 Google Shopping-tips för Black November 2023
Black Friday närmar sig med stormsteg. För att få ut mesta möjliga av Black November-rean med Google Shopping-kampanjer behöver du vara väl förberedd. Kolla in dessa 10 användbara Google Shopping-tips för Black November 2023.
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How to Use Google Shopping for Local SEO
Google Shopping can give an extra boost to e-commerce businesses that are dependent on local SEO. With Google Shopping, you can improve your local business’s visibility, get more local customers, and optimise ROI. In this blog post, we will give you tips on how to make the most of Google Shopping for local SEO success.
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How to Advertise Your Amazon Products Directly on Google Shopping
For years, e-commerce businesses have asked the same question: “Can you use Google Shopping for Amazon products?” The answer would be “No, you can’t”. With BrightBridge, you can now advertise Amazon products directly on Google Shopping ads.
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Google Shopping CSS: Why and How to Use It
All retailers must use CSS to advertise products on Google Shopping: either Google’s CSS or an alternative stand-alone CSS like BrightBid. In this article, we’ll guide you through how to choose a CSS that suits your needs.
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Pros and Cons of Using Multiple Google Shopping CSS
Explore how using multiple CSS can enhance your Google Shopping campaigns. Explore how using multiple CSS can enhance your advertising campaigns while also delving into the potential complexities and pitfalls to make informed decisions for your e-commerce strategy. Uncover the key insights you need to optimize your Google Shopping experience.